Use PPC and SEO to Strategically Grow Your Business

As you may know, Pay-per-click Marketing (aka PPC) is a strategic way of achieving instant traffic to your website.  Since you only pay for the clicks, PPC is cost-effective and it gets you fast, measurable results which translate to more customers. The downside to...

SEO Audit: A Must Do

How often should an SEO Audit be completed for your business? Forty-seven percent said in a survey that a full SEO audit should be  conducted every six months.  An SEO Audit performed by an independent marketing consultancy, like IYBS Local, will give you the...

Have You Found the Right SEO Provider for Your Business?

Finding a reliable SEO provider to ensure an increased flow of traffic to your website is crucial to your business’s success. Here are a few tips from our expert Annette Washington-Goff to help you find the perfect provider for you. First, is your potential provider...

How SEO Blueprints Map Out Success for Your Business

In this digital age, search engine optimization (SEO) is a key component of your business’s online success. SEO is a long-term solution to keep your business at the forefront. Successfully executed SEO campaigns for your website provide perpetual growth by driving...